My fine, wavy hair gets frizzy sometimes – especially when I blow dry it in a hurry. And, when I lived in Louisiana years ago? Forgetaboudit! Frizz was a daily occurrence. When I first heard about Living Proof hair products years ago, I was very intrigued. A non-silicone-based product that manages frizz without weighing your hair down? Sign me up!
So, a long time ago, I tried a sample of a Living Proof styling product and wasn’t that impressed, so I never really looked into it again. I didn’t realize how amazing this stuff is until YEARS later when I sampled the sulfate-free, oil-free and silicone-free shampoo, conditioner and styling cream at the same time. When used together, there is a huge difference – now I’m hooked!
The secret is a patented molecule, OFPMA, that coats the hair to block out water from the air (AKA humidity), so your hair doesn’t swell up and poof out. The products are light enough that they don’t weigh hair down at all. I don’t use them every day – maybe 2-3 times per week and that’s fine for low-humidity Los Angeles. When I visit the South or the East Coast, I’ll be using the products daily for sure.