Milani Amore Shine Liquid Lipstick Swatches and Review
New liquid lipsticks from Milani are here! The cruelty free Milani Amore Shine Liquid Lipsticks are perfect if you love liquid lipstick but are so over the matte lips trend (seriously – can we move on from that now?). There are 12 high-shine shades and they are mostly mauves, wines and chocolates. There is one bright red (Passion).
The formula is comfortable – less sticky than a standard lip gloss, but more sticky than a hydrating or matte lipstick. It’s thicker than a standard bullet lipstick would be, so you do feel it on your lips. There’s a hint of menthol which gives it a nice cooling touch. The color payoff is intense. Most of the Amore Shine shades were either darker or brighter than colors I would wear on a daily basis. What looks like a warm chocolate shade on me would be a pretty light nude on someone with darker skin, so keep that in mind.
Milani sent me a few of the Milani Amore Shine shades to test out. From top to bottom: Crush, Foxy, Temptation, Seduction, Passion. Crush was my favorite and the easiest for me to wear. It’s a nude on me, but it’s cooler and darker than my natural lip shade (sort of a cool, light chocolate). I found the wine (Seduction) to be a little bit patchy (which is the case with every wine shade from every brand I’ve ever tried). And the red (Passion) was beautiful but too bright for my taste.
I like the shape of the applicator. It’s a doe foot but it’s got a tapered end that makes it easy to apply around the edges of your lips. It’s also curved, so it really hugs your lip as you apply.
Milani is an independently-owned cruelty free drugstore brand (sister brand to Jordana) – hooray! But, I don’t feel comfortable calling these vegan. According to their website, only Passion (number 6) and Charming (number 11) contain carmine. All of the other ingredients listed for all shades are either plant based or (mostly) synthetic, but the description says the lipsticks contain “collagen microspheres” which usually comes from fish. If you’re vegan, you may want to skip these (or at least skip Passion and Charming). I have reached out to Milani to find out more.
UPDATE: There is no collagen in the formula. It was a misprint on the website. From the Milani rep: “Based on our review “Collagen” is not in the base-formula of the new Amore Shine lipsticks. All other ingredients are verified and correct. “Collagen” was inadvertently declared on our company’s website. It will be removed from the website as soon as possible.”
You can find the Milani Amore Shine liquid lipsticks at Ulta and drugstores where Milani is sold. They run for about $8.99 each.
Rachel says
I love gloss and I’m SO ready for super matte lips to move on. Crush looks absolutely gorgeous. Thanks for all of the swatches and info.
Lola Seicento says
What pretty colors! It’s so nice to see shiny, rather than matte formulas! My lips generally get too dried out from most of the mattes out there, and I prefer some sheen– so these are definitely appealing to me. Plus, I love Milani!
Cindy Ingalls says
I want to try some of these shades as well as the new lip toppers.
MarciaF says
I just can’t do matte in the winter. My lips look withered often if I don’t have something creamy on them. These colors look pretty.
Never Say Die Beauty says
Oh, waaaaaaaah, I am so sad. I was so excited when I saw your post on FB with your gorgeous lip swatches that said these were not matte. Why oh why do they have to have menthol in the formula? Oh well.
The Beauty of Life says
The formula and colors look really nice.
Glamorable says
These look so juicy! I love those neutral shades, they are right up my alley.
Hair Salons says
The other blog is all about moisturizer, now this lipstick is really sexy!
Annie Marie says
Oh, how gorgeous. I’ve been looking for some mauves to grab (except matte, my lips are too picky for that), and these look right up my alley. 🙂
chiefbunny says
I’m obsessed with mauves too!